Where it lives
There is no consent pane to configure. Texts are switched on under Settings›Booking settings›Reminders & follow-ups by choosing Email + SMS for confirmations or reminders, and the optional Also send review and rebook asks by text toggle sits under Your notifications on the same pane. The STOP line and the opt-out checks come with every text, whichever of those you turn on.
What happens automatically
Every text names you and ends with the opt-out
Confirmations, reminders, reschedule notices and any review or rebook ask all carry your business name and "Reply STOP to opt out." There's no way to send a text without it.
A STOP reply goes on the opt-out list
Replies come back to us through our New Zealand SMS provider. If the first word is STOP (or UNSUBSCRIBE, CANCEL, END, QUIT, OPT OUT), that phone number is added to an opt-out list. We also pull in the provider's own opt-out list on a schedule, so a STOP that reaches them another way is honoured too.
You'll see: nothing. The next text to that number is skipped and the customer keeps getting email instead.START lifts it
Replying START (or UNSTOP, SUBSCRIBE, YES) to the same number removes it from the list and texts resume from the next send.
Booking-time declines count too
The contact step on your booking page shows a ticked line: "Text me my reminder and any updates. Reply STOP anytime to opt out." Unticking it records the opt-out before the very first reminder.
What the rules ask of you
New Zealand's Unsolicited Electronic Messages Act requires that commercial messages are sent with consent, identify the sender, and carry a working unsubscribe. Suddenly Sorted handles the second and third. The first is shared with you:
- Only text people who booked with youNever a bought or scraped list
- Keep texts about the bookingConfirmations, reminders, reschedules
- Promotional asks need the customer's OKWhich is why review and rebook texts are a separate toggle
- Don't ask people to ignore STOPIt protects your sender number as much as them
Sally never sends marketing texts on her own. Follow-up drafts she suggests wait for your approval, and go by email unless you've turned the text toggle on.
Common questions
A customer replied STOP by mistake. Can I switch them back on?
Not from the dashboard. Ask them to reply START to the same number, which lifts the block straight away. If they've lost the thread, message us with the number and we'll check the list.
Does a STOP reply cancel their booking?
No. It only stops texts. The booking stands and they keep getting email confirmations and reminders as normal.
Can I add my own wording to the STOP line?
No, and please don't work around it. The line is fixed so every text stays compliant and your sender number stays in good standing with the carriers.
Still stuck on this?
Tell us the phone number (last four digits is fine) and roughly when the text should have gone. We'll check the opt-out list and the send log.
Send us a message